What is product?
Bundle of physical, service, and symbolic attributes designed to enhance buyer's want satisfaction.
What is product strategy?
Producing goods and service.
focuses on benefits.
Decisions about package design, brand name, trademarks, warranties, product image, new product development and customer service.
Classifying Consumer Goods
Classifying Business goods
physical health intact to achieve a more qualitative experience. So before participating it is essential to know the participant’s state of health.
Age(Years Old) Attributes Considerations & Desires
Infant 2 to 3 • Guardian needed • Unsuitable
3 to 6 • Just for an hour
• Need plenty of rest before / after trekking
Child 7 to 9 •Curious and Inquisitive ̶
홈페이지를 만들기 위해선 우리는 일정한 약속을 알아야만 하는데, 그것이 바로 ꡐHTMLꡑ이라는 것이다. HTML(HyperText Markup Language) 언어는 넷스케이프나 익스플로러와 같은 브라우저에 웹의 문서가 표현되는 방식을 결정짓는 표준이다. 이름에서 알 수 있듯이 HTML은 표준적인 텍스트를 얻는 형식이
Journalism Theory
Group 1: Grasping journalistic concepts in India’s sexual harassment case
Background of the ‘Bus sexual harassment’ issue
In September last year, there was an issue brought up as a major strike was held to raise the voice against the mass rape done by six guys to a female college student in a bus in New Delhi. Even India’s Prime Minister has also w
This principle is useful when the individual has the opportunity to observe the behavior over several occasions. The number of observations made can be as small as two or more than two.
Individual behavior depends on that we attribute perceived situation to internal caution or external caution.
Internal caution is under the personal control of individual. But according to external caution beha
3. Investigate the methods (more than three) to maintain the quality attributes of minimally-processed foods.
(1) 저온법
식품의 품온을 떨어뜨려 미생물과 효소의 작용을 억제하여 식품의 품질유지를 꾀하는 방법으로 식품의 품질 유지상 가장 강력하고 경제적인 수단이다. 식품, 특히 생선류는 상온에 방치하여 두면 수일내로
attribution error
overestimates internal factors and underestimates external factors as influences on someone’s behavior.
Self- serving bias
underestimates internal factors and overestimates external factors as influences on someone’s behavior.
스키너의 강화이론
과거에 긍정적 보상(positive rewards)을 받았던 행동은 반복·강화되고, 과거에
3. Agriculture
Finland's climate and soils make growing crops a particular challenge. The country lies between 60° and 70° north latitude - as far north as Alaska - and has severe winters and relatively short growing seasons that are sometimes interrupted by frosts. However, because the Gulf Stream and the North Atlantic Drift Current moderate the climate, Finland contains half of the world's
One of Amy’s Ice Creams stand out features, besides their fabulous and daring flavors like Shiner Bock ice cream, is their employees. These creative souls seem to always be in a great mood, and have no fear flinging scoops of ice cream around the store, and catching them in cups balanced on their chins. Though some have moved on to more prosperous full-time careers, there are those employees th
preservation technologies. Various modern technologies are applied to inhibit the growth of micro-organisms in food product as various food-spoilage micro-organisms are exit. Consequently, the techniques are so complicated and diverse to state in one paragraph. This report divides the methods into several categories, physical, biological, and chemical, and introduces each technology briefly.